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打造果園全程機械化 吸引年輕勞力回歸農業

———專訪河北中農博遠農業裝備有限公司營銷管理部副部長 袁中意
2016-11-04 09:20:39 來源:中國農機網 作者:萬琳婷 閱讀量:25222 評論

  【中國農機網 人物專訪】作為中國農業生產資料集團公司進軍農機裝備制造領域的旗艦式企業,河北中農博遠農業裝備有限公司承載著中農集團開拓農機業務新領域、建立完整農資產業鏈、實現公司跨越式發展的使命,也是國內早研發、制造玉米聯合收割機的企業之一。本屆2016中國農機展帶來的自走式果園作業平臺就是其不斷開拓創新的體現,現場我們采訪了中農博遠營銷管理部副部長袁中意。
 
  
  中農博遠營銷管理部副部袁中意正在接受采訪

    自走式果園作業平臺安全
  
  在中農博遠的展臺前熙熙攘攘,參展觀眾們對著展出的果園裝備系列頻頻點頭稱贊。據袁部長介紹,這幾款果園裝備系列由30多人的專業研發團隊打造,包括3GP-155和3GP-160自走式果園自助平臺、9G系列割草機和枝條粉碎機,從2013年開始進入市場。其中3GP-155和3GP-160自走式果園自助平臺作業過程中完全替代了梯子的作用,體現出了機械化的作業。
  
  此款自走式果園自助平臺實現平臺操控機器行走,不僅用于摘果作業,還可用于疏花,疏果,套袋,整枝等多項作業。平臺的初始高度為一米,作業時能在原有的基礎上再上升一米;左右初始寬度為1.6米,需要時左右皆可延伸75公分,體現了其強大的適應性。此外,平臺上可容納3到6個人進行同時作業,極大地提高了生產效率。
  
  “傳統果園里,用梯子爬上爬下的作業方式有三個弊端:一是安全性不夠,經常有人從梯子上摔下來;二是不適用于日漸老齡化的從業人員;三是效率低下,需要來回搬動。我們要做的就是破除這些弊端。”采訪時袁副部長說道。“這就是自走式果園自助平臺開發的目的。”目前,自走式果園作業平臺在國內的銷售已經有幾十臺。
  
  全程農業機械化倒逼年輕勞動力回歸農業
  
  勞動力短缺,年輕人不愿再從事農業工作,傳統農業正處于向現代農業發展的階段,中農博遠面對這種現狀,堅持推進農業全程機械化,吸引年輕勞動力回歸農業。
  
  在國內,特別是果園這一塊,大部分勞動力年齡都在50歲以上。年輕從業者人很少,原因有兩個:一是怕辛苦;二是都想找體面的工作。實際上,這幾年果園在國內發展迅速,經濟效益也較好,想要吸引更多的年輕人參與進來,袁副部長認為:要改變傳統的種植模式,實現全程機械化。從中提升從業人員的滿足感、自豪感。中農博遠的果園系列讓割草、打藥、采摘都能實現機械化,對不少年輕人而言有著巨大的吸引力,促使年輕勞動力回歸農業。這也是中農博遠一直以來所堅持的理念。
  
  與互聯網聯手:走近農民 走出
  
  的產品可以讓用戶頻頻回頭,良好的營銷推廣則能讓用戶接觸到產品。目前,中農博遠自走式果園自助平臺已經開始在一些交易平臺上做宣傳,吸引了不少國外的客戶前來參觀考察,走出指日可待。
  
  而隨著互聯網的迅速發展,中農博遠也實現了機器網上交易。這種新型的營銷模式降低了成本,讓客戶和廠家直接對接,讓出中間利潤,使農民獲得實惠。未來的中農博遠,將以“服務三農”為使命,堅持“自主創新,持續改進”的方針,不斷開拓新領域,為實現農業全程機械化獻力。
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